THE PRETTY & SIMPLE
E-shop concept store based in Dubai
theprettyandsimple.com
Created in 2014 and operated until 2017.
Created the entire brand identity, color palette, tone of voice and imagery.







CELESTE BEIRUT
Vintage fabrics & contemporary designs
Launched in 2010 in an aim to encourage local production in Lebanon and utilize vintage fabrics and dead stock textiles.















CELESTE BEIRUT
Fashion Event in Dubai
September 2012
I was invited to partake in hosting a fashion event “Bahibak ya Loubnan” with Valleydez Boutique in Dubai. The aim was to promote young Lebanese designers and talents in the UAE.

























CELEST BEIRUT
PRESS
Celeste featured in several Magazines:
ELLE Oriental – Nov 2011
Gossip Magazine – Dec 2011
Grazia Middle East – May 2012







